Two More Indian Beaches Get Coveted International Blue Flag Certification, Tally Now 10

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New Delhi, Sep 22 (TNA) In yet another recognition of India’s commitment to protect and conserve the pristine coastal and marine ecosystems through holistic management of the resources the globally recognized and the coveted International eco-label "Blue Flag”, has accorded the Blue Flag Certification for 2 new beaches this year –Kovalam in Tamil Nadu and Eden in Puducherry beaches.

Foundation for Environment Education in Denmark (FEE) which accords the globally recognized eco-label - Blue Flag certification, has also given re-certification for 8 nominated beaches Shivrajpur-Gujarat, Ghoghla-Diu, Kasarkod and Padubidri-Karnataka, Kappad-Kerala, Rushikonda- Andhra Pradesh, Golden-Odisha and Radhanagar- Andaman and Nicobar, which were awarded the Blue Flag certificate last year.

Commendable Results In The Past 3 Years

Sand dune restoration and nourishment of 95,000 Sqm (approx.) with native plantation. Reduction in marine litter by 85 % and 78% in marine plastic in last 3 years. Scientific & responsible disposal of 750 tonnes of marine litter. Improvement in cleanliness level from “C” (poor) to “A++(outstanding) through scientific measurement system Saving of 1100 ML/year of municipal water through recycling 3 years’ database on regular testing of bathing water quality (physical, chemical and biological contamination) and health risk monitoring. Approx. 1,25,000 beach goers are educated for responsible behaviour in the beaches Increase in footfall for recreation activities by approx. 80% leading to economic development. Alternate livelihood opportunities for 500 fishermen families through pollution abatement, safety & services. The Ministry is further committed to develop and deliver 100 more beaches under its ICZM initiative in the ensuing 5 years of Ministry’s vision agenda.

The Ministry of Environment, Forest and Climate Change in its pursuit of “Sustainable Development” of the coastal regions of India embarked upon a highly acclaimed & flagship program Beach Environment & Aesthetics Management Services (BEAMS).

It is one of the initiatives under ICZM approach that the MoEF&CC has undertaken for the sustainable development of coastal regions of India, with a prime objective to protect and conserve the pristine coastal and marine ecosystems through holistic management of the resources.

This was aimed for achieving the globally recognized and the coveted International eco-label "Blue Flag” , accorded by International Jury comprising of members from IUCN, UNWTO ,UNEP, UNESCO etc. FEE Denmark conduct regular monitoring & audits for strict compliance of the 33 criteria at all times. A waving “Blue Flag” is an indication of 100% compliance to these 33 stringent criteria and sound health of the beach.

The objective of BEAMS program is to abate pollution in coastal waters, promote sustainable development of beach facilities, protect & conserve coastal ecosystems & natural resources, and seriously challenge local authorities & stakeholders to strive and maintain high standards of cleanliness, hygiene & safety for beachgoers in accordance with coastal environment & regulations.

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